Samsung City is a Samsung C&T's overseas promotion kit project that promotes a portfolio of four departments, including construction buildings, residential homes, civil engineering, and plant plants, bringing 115 projects around the world into a virtual city.
Art direction & Supervising, Product design, Web
「 The world you have imagined 」
This is the result of the plan. It provides intuitive results suitable for the introduction of Samsung C&T's proven technology and story composition.
In the virtual city design, the layout of the construction method is arranged according to each story. UI/UX was applied to check the web, video and detailed 3D design method of each building, and was distributed abroad as printed materials and USB integrated materials.
work at Actionseoul
Project name Samsung city
Date 2012
Client Samsung C&T
Previous Project FIOTHUS GmbH
Next Project Jeonju Hanok Village Luxury Hall