Suncheon Bay National Garden, a landmark in Jeollanam-do Branding a garden resort. 

We are developing branding for Garden Stay located in Suncheon Bay National Garden.

 

 

Branding & Development

 

 

 

 

 

                                                                  

                                                                       「 take a long, long, quiet rest」

 

                                                     

                                      Shi + Lang    [shi:]  [lange]

 

 

 

 

 

SHILANGE is a new word meaning the phenomenon of being able to rest quietly for a long time. 

 

 

Through English lettering, grid-based letter-to-letter breathing improves readability and properly conveys the meaning of the brand itself. 

 

 

 

 

Through Korean lettering, grid-based letter-to-letter breathing improves readability and properly conveys the meaning of the brand itself. 

 

 

 

Symbol 

 

A single line in space and changes in thickness between the land and space are also proportionally thin and airy.

 

                                                                                                Color : Web

                                                                                                

 

 

                                                                                              Color : Paper 

 

                                                                                              

 

 

 

 

Application 

 

 

  

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Host : Suncheon-si